Tag Archives: crm

How to Improve Customer Service with Customer Relationship Management (CRM)

crm for customer service

Regardless of its size or market reach, every business aims to deliver positive customer service. But the reality can be a struggle, due to constraints around time, staff, or other resources. As a result, customer growth and other aspects of the business suffer. This is where CRM, or customer relationship management, comes into play. CRM, […]

Top 3 Priorities for New CRM Adopters

Once a business has decided to implement a customer relationship management (CRM) system, the first thing to do is identify low-hanging fruit. What is low-hanging fruit? They are the simple things, goals that can be quickly reached by introducing changes or solving problems. Remember, every business process has weaknesses which will reduce profits or productivity. […]